Organic infant formula & feeding support
Our Commitment to Organic
We are a team of parents, pediatricians & nutritionists on a mission to bring health and happiness to our little ones and the planet. There’s nothing more important to us than what we feed our children; that’s why our food is grown without the use of toxic persistent pesticides or GMOs allowed in conventional farming—just simple ingredients from earth-friendly organic farms.
Our Happy Promise
Our promise is to bring you peace of mind—so our products meet the following criteria:
Enlightened Nutrition
Our “Enlightened Nutrition” approach goes beyond USDA organic standards, because providing a healthy start is about more than using organic ingredients. What your little one eats in the first few years of life is crucial—it’s important their diet provides the nutrients and vitamins needed for proper development.
As parents too, we hold ourselves to strict standards to provide your little one with products that, when part of a balanced diet, help them grow healthy and strong:
Age & Stage Appropriateness
We choose ingredients that make sense for your little one’s age and stage.
Quality & Safety
We taste, test and thoroughly analyze every batch of food.
Curated Ingredients
We include key nutrients like DHA/ARA, prebiotic fiber, choline, and iron, plus superfoods like kale, quinoa, chia, and flaxseed, so your little one gets the most out of every bite.
Our Partners
We partner with pediatricians, dietitians, and children’s health experts we trust—so your family can trust our organic food.